How Formex Builds Some of the Most Innovative Watches Today | Markus Wälchli
⌚ Formex value: models and prices
Official Formex playlist «Reviews: Essence 39 mm» on YouTube.
If you’ve been following the microbrand and independent watch space, you’ve likely come across Formex. From their signature case suspension system to their on-the-fly micro-adjust clasps and innovative use of materials, Formex has built a reputation for pushing the boundaries of watchmaking—while staying accessible. In this episode of The Micro Collector, I sit down with Markus Wälchli (Brand Director & Co-Owner) to explore what makes Formex different—from their approach to innovation and product development to their direct-to-consumer strategy, engineering philosophy, and the realities of scaling a modern independent watch brand.
swisswatchexperts.com · Watch on YouTube · Formex channel · All videos
Formex at a glance
From the playlist “Formex – Reviews: Essence 39 mm”: an official Formex film, released on 2026-04-28. The brand's history goes back to 1999; today Formex is based in Biel/Bienne. It is independently owned (Granito family). New Formex watches start at around CHF 830 (2026). On the channel you will also find films about Aria, Stratos UTC and Reef.
Formex brand profile on SwissWatchExperts · Free estimate for your Formex
Independent overview by SwissWatchExperts – not affiliated with Formex.
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